Videography | Video Editing | Motion Graphics | Graphic Design | Gifs
Multimedia campaign for Loud Apparel SS21

Inspired by the timeless 1977 song "Mr Blue Sky" by Electric Light Orchestra, the collection evokes the feeling of summer and the joyful vibes it brings to both children and adults alike.

Staying true to LOUD's iconic style, the campaign seamlessly blends bold graphics, dynamic gifs with moving screens, and traced art portraits, all of which complement the urban cool aesthetic of the Loud Apparel kids fashion brand.​​​​​​​
Photography by Abi Campbell for Loud Apparel 
- All rights reserved -
Creative Direction: Abi Campbell, Bob Staughton | Art Direction/Styling/Set Design: Bob Staughton | Motion Graphics, Video Production & Graphic Design: Hannah Hardeman & Jake Cooper | Illustration/Animation: Gee

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